By: Ken Reno
Affiliate marketing has been in the Internet industry for quite
sometime now and it is among the most popular tools used by many
online entrepreneurs today.
It is a great option for those who want to put up an online
business quickly and cheaply. However, there is still a large
portion of the population who knows little or even nothing about
it. And most of the people who have just discovered this business
usually assume that they can easily make big bucks out of it.
Well, they�re definitely wrong.
To be successful in affiliate marketing business is not an easy task
and it will never happen overnight. It�s just like an ongoing
assignment where you need to find out and try various advertising
strategies and tactics. This may even require you to sign-up with
umerous affiliate programs just to determine which merchants performs well.
Another misconception that affiliates have �bout this kind of
business is that they expect to gain more if they place about
20 affiliated banners on just one niche. Well it will not really
work the way you think it would because once your site is flooded
with too many banners, it will look like a link farm and visitors
won�t be interested and won�t even bother clicking on ANY of your
banners.
So if you really want to promote several affiliate programs in your
website, make sure that they jive with the theme and topic of the
rest of the content on your niche.
Bear in mind that three or four affiliated links in your site are enough,
depending on the size of the web page.
There are also some who think that if they add affiliate materials to
their site, they can receive sales right away. Maybe they just don�t know
that affiliate marketing is all about advertising.
If there�s no traffic coming to your site, how can you expect to get any
sales? Remember that the more you advertise your affiliate link or the
site where the affiliate links are placed, the more clickthru�s these links
are likely to receive.
If you want to be involved or you�ve already joined an affiliate program,
but you have the above misconceptions regarding affiliate marketing, then,
you might need a mentor to help you figure out where to start and what to
do in order to succeed.
In the dictionary, the word mentor is defined as a wise and trusted teacher
or counselor. Usually, these persons are experts in the field they are in.
They can give expert advice and guidance as well as supervision to another
person.
So when we say affiliate marketing mentors, they are experienced counselors
that have made affiliate marketing their specialty. Affiliate marketing
mentors can be those persons that have already been successful in affiliate
marketing and are always willing to share their experienced-based knowledge
from the viewpoint of both the affiliates and the web merchants.
And that�s the reason why we wrote this article. It is aimed to give you the
items that affiliate mentors should possess and follow and why they need these
things.
Of course, it is good for an affiliate marketing mentor to know and apply some
theories and generalities regarding your business but there�s nothing more helpful
and effective than telling the client what works today and what are the things that
could probably work in the future and if the trend changes.
As a mentor, you should be one of the sources of knowledge for your client and
the first one to teach them on how to generate more affiliate income. You too,
need to be knowledgeable and equipped with the keys to success for affiliate
marketers as well as for merchants. And you should guide your clients as they
try to do the things that can help boost their profit because once they do well
in that business, it can be counted as one of your great achievements.
This also makes you a successful mentor.
There are some articles on affiliate marketing that says, in order to be triumphant
in affiliate marketing business, you need to encompass and develop these traits:
persistence, patience and thirst for knowledge.
As a mentor, it is your job to help your clients take in these traits within themselves.
Once they�ve developed the abovementioned character, it�ll be very easy for you to
explain to them that attaining success in affiliate marketing requires sweat, blood
and of course, hefty time commitment. T
hese traits will also teach them not to give up.
Moreover, before you train your client to be proficient in search engine optimization,
link exchanges, email marketing, newsletter marketing, reciprocal exchanges and
advertising in forums, you should first become expert on these fields.
They will surely find it hard to learn these things alone and without supervision from
one who knows best. So make
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About The Author
Ken Reno is the owner of numerous websites, including http://www.viralmasters.com,
a Free 4X10 Forced Matrix Viral List Builder.
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This article was posted on December 16, 2005
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